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Zippo Hand Warmers are a great product that nobody really knows about. Made to last a lifetime, they kick the crap out of disposable packets when it comes to toasting your fingers. So with next to no money, we had to get loud with creative. Client was expecting some banners. I think we over delivered.

e-magazine ads

landing page

Facebook ads

banner ads

e-blast

social media cross promotion

By leveraging our social networking we were able to connect with and profile hometown Heroes of the Cold: People that not only work and play in the harshest conditions, but who embrace it. Articles ran on Facebook and content appropriate websites.

Creative Director

Writer

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